AmpSafe’s branding strategy was driven by their dedication to protecting lives and their determined passion for safety.
AmpSafe is a hazard analysis and electrical safety training company that came to Boss Creative with a vision to increase their client base through a more professional look. Before partnering with us, AmpSafe relied heavily on “word of mouth” leads. We were able to work closely with the their team in order to define the company’s audience and goals. This discovery phase made it possible to then design their new, dynamic logo to be featured on their site and collateral material.
We implemented branding strategies including a logo re-design that better reflects their passion and expertise. Our design team created a unique and modern shield logo to represent the strength and safety emphasis of their brand. This shield image illustrates the fierce and strong passion that highlights the core values that AmpSafe stands for.
The result was a stronger, more professional presence.