“Social networks represent the digital reflection of what humans do: we connect and share.” -Jerimiah Owyang Humans were meant to interact with each other and learn from one another. So it’s not at all surprising that we found a way to do it in such a bold and vast way. Social networking (the right […]
User Experience, or UX, refers to a person’s overall feelings and attitudes about using a certain product, system, or service. UX is often concerned with the buyer’s journey in terms of the layout, process, or environment. For example, is your website’s call to action clear and encouraging? Is the hierarchy of your email, print […]
Good design has two parts: function and aesthetics. The first is quite easy! You have a reason for needing to design something (an ad, for example) and it’s usually to promote an event or product. But the aesthetics part can be a bit tricky if you’re new at it. Before you get overwhelmed […]
Creative block. It just sounds bad, doesn’t it? Lucky for you, we’re here to help get rid of it! But before we begin, there’s something you should know… Ahh, that’s better. Now that you have that information in your brain, let’s turn our attention to the real reason you’re here: How can I […]
Marketing. You either love it or you hate it. Either way, you need marketing– especially if you’re a business owner! But perhaps you’ve been wondering which method of marketing works better for you: hiring an agency or doing it yourself? Unfortunately, there is no straightforward answer we can give you. It really does […]
Whether you’re here for advertising tips or to rewatch this year’s Super Bowl commercials, you’ve come to the right place. A Brief History of Super Bowl Advertising: The first Super Bowl was held in 1967, more than 50 years ago. Aside from the game itself, Super Bowl commercials have always been a fan favorite. […]