Step away from maximizing your sales and profit for a minute. If you’ve exhausted all other solutions, the only option left is UX. Our previous blog was about how you can improve your business through UX. We touched on an example where the employees at Gusto redesigned their office space in order to […]
Whether you’re a business owner or a consumer, understanding the ins and outs of UX can improve your daily life. UX stands for user experience. Its purpose is to solve common problems in a user’s path and create the best possible experience for a customer. A UX designer will look into the flow and […]
Have you ever wondered what those color codes in photoshop or canva actually mean? Have you ever wished that you could find a specific color quicker? By learning the formula for hexadecimal and RGB color codes, you’ll be able to do just that! At the end of this post, feel free to quiz yourself and […]
Clickbait marketing is a dying trend (thankfully). Teens, millennials, and even the older generations online have become quick to recognize a clickbait headline when they see one. As a society, we are avoiding these annoying titles more than ever before. So I think we can all agree- clickbait marketing needs to be gone for good. […]
As marketers, it’s important for us to use simplicity to bring information to consumers. It may sometimes feel counteractive, but putting less in our ads may actually help us make quicker sales and longer lasting connections with our consumers.
We all love watching Super Bowl ad commercials during football season. Remember the most recent Super Bowl ad for Amazon’s Alexa? https://youtu.be/J6-8DQALGt4 Some of us may even watch the Super Bowl just for the commercials (come on, don’t lie). This is not the case every other day of the year, however. According to college professor […]