Adventures in (Getting Rid of) Clickbait Marketing

Clickbait marketing is a dying trend (thankfully). Teens, millennials, and even the older generations online have become quick to recognize a clickbait headline when they see one. As a society, we are avoiding these annoying...

23 July 2018

8 Powerful Examples of Simplicity in Advertising

As marketers, it’s important for us to use simplicity to bring information to consumers. It may sometimes feel counteractive, but putting less in our ads may actually help us make quicker sales and longer lasting...

9 July 2018

3 Ways To Create A Meaningful Campaign

We all love watching Super Bowl ad commercials during football season. Remember the most recent Super Bowl ad for Amazon’s Alexa? https://youtu.be/J6-8DQALGt4 Some of us may even watch the Super Bowl just for the commercials...

25 June 2018

Don’t Delete Facebook Yet!

If you’ve been keeping up with current news over the past few days then I’m sure you’ve seen a fair share about Facebook. So what actually happened? Long story short, back in 2014 a psychology...

22 March 2018

5 Tips to Creating an Amazing Facebook Ads Strategy

In the aftermath of the new Facebook algorithm update, a paid advertising strategy is going to work wonders in taking your content farther this year. The great thing about Facebook ads is it can and...

16 February 2018

All About Slack

Ever find yourself with an inbox full of unchecked emails? Ever go back through your sea of emails unable to find that one file you desperately need now? Well, there’s an awesome tool that can...

11 January 2018