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The Fundamental Responsibility of a Content Creator

The Fundamental Responsibility of a Content Creator

Who holds the most power in a company?   Nope, not the CEO. Or the manager. It’s the content creators!   As a content creator you have the power to persuade, influence, and create emotion in another human being. You are the one translating a brand into a feeling or an emotion. With your carefully […]

The Fundamental Responsibility of a Content Creator
Common Copywriting Mistakes You’ve Probably Made

Common Copywriting Mistakes You’ve Probably Made

How embarrassing is it when you look back through a document you just shared with your coworkers and notice multiple careless mistakes? Pretty dang embarrassing. We’ve been there too.   In this week’s blog, we’ll be talking about the most common copywriting mistakes and how you can make sure they don’t happen again.   Mistake […]

Common Copywriting Mistakes You’ve Probably Made
How To Create a Super Successful Facebook Ad

How To Create a Super Successful Facebook Ad

More than 2 billion people use Facebook every month. That’s a lot of potential customers! Facebook Ads allow you to reach and connect with them. With Facebook’s Ad Center, you can create a custom, high-performing ad for your company without having to hire an agency. All it takes is a little practice and some basic […]

How To Create a Super Successful Facebook Ad
3 Ways to Push Past a Creative Block

3 Ways to Push Past a Creative Block

Creative block. It just sounds bad, doesn’t it? Lucky for you, we’re here to help get rid of it!   But before we begin, there’s something you should know… Ahh, that’s better.   Now that you have that information in your brain, let’s turn our attention to the real reason you’re here: How can I […]

3 Ways to Push Past a Creative Block
DIY vs. Professional Branding

DIY vs. Professional Branding

Branding.   You’ve heard about it from us before. You probably know it well by now. But this time around, we are going to answer a different branding question: Should I do it myself, or should I hire a professional to help construct my brand? The answer? It depends!   But first, here’s a quick […]

DIY vs. Professional Branding
How to Craft a Killer Ad (According to the Super Bowl)

How to Craft a Killer Ad (According to the Super Bowl)

Whether you’re here for advertising tips or to rewatch this year’s Super Bowl commercials, you’ve come to the right place.   A Brief History of Super Bowl Advertising: The first Super Bowl was held in 1967, more than 50 years ago. Aside from the game itself, Super Bowl commercials have always been a fan favorite. […]

How to Craft a Killer Ad (According to the Super Bowl)