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    How To Choose the Perfect Brand Colors For Your Business

    You can’t deny it… Color plays an enormous role in the buyer decision process.   In tandem with copy and website design, color can actually help you draw in consumers and persuade them to take...

    The Fundamental Responsibility of a Content Creator

    Who holds the most power in a company?   Nope, not the CEO. Or the manager. It’s the content creators!   As a content creator you have the power to persuade, influence, and create emotion...

    Boss Creative Coffee Chat #1: Camille

    If you’ve made it this far, it’s probably either because a) you love Camille just as much as we do or b) you’ve heard about the #BossCreativeCoffeeChat from our social media posts lately.   Either...

    6 Ways to Improve Your Website UX

    User Experience, or UX, refers to a person’s overall feelings and attitudes about using a certain product, system, or service.   UX is often concerned with the buyer’s journey in terms of the layout, process,...

    DIY vs. Professional Branding

    Branding.   You’ve heard about it from us before. You probably know it well by now. But this time around, we are going to answer a different branding question: Should I do it myself, or...

    How To Transition to 2019 Like A Boss: Part One (Reflection)

    Christmas is coming early this year, y’all!   This year, we wanted to do something special for you. For the last month of 2018, we’re going to publish one blog a week– each filled with...