User Experience, or UX, refers to a person’s overall feelings and attitudes about using a certain product, system, or service. UX is often concerned with the buyer’s journey in terms of the layout, process, or environment. For example, is your website’s call to action clear and encouraging? Is the hierarchy of your email, print […]
Good design has two parts: function and aesthetics. The first is quite easy! You have a reason for needing to design something (an ad, for example) and it’s usually to promote an event or product. But the aesthetics part can be a bit tricky if you’re new at it. Before you get overwhelmed […]
Christmas is coming early this year, y’all! This year, we wanted to do something special for you. For the last month of 2018, we’re going to publish one blog a week– each filled with tips and tricks to help you smoothly transition to and excel in 2019. Before we can get into any of […]
Your website is often the consumer’s first impression of your brand so it’s important that the design of your website reflects your brand and company in the best possible light. It should provide clarity, not confusion. The world of marketing and technology is always changing and new trends emerge so often it can feel overwhelming […]