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12 Ways To Spruce Up Your Holiday Marketing Strategy

12 Ways To Spruce Up Your Holiday Marketing Strategy

There are two types of people in this world: those who love the holidays and those who don’t. Regardless of which category you fall under, we guarantee these *tried and true* tips will better your holiday marketing strategy this year.

12 Ways To Spruce Up Your Holiday Marketing Strategy
Bird Branding: A Case Study

Bird Branding: A Case Study

Picture this: You’re on vacation and decide to go to a nice restaurant downtown. Parking right next to the restaurant is $20 an hour. You drive down the street for a few minutes and find parking for $3 an hour. It’s almost a no brainer, right? The only downside to the cheaper parking is that […]

Bird Branding: A Case Study
Advertising: Where Should You Focus Your Energy?

Advertising: Where Should You Focus Your Energy?

Ever heard that saying about how you should look to the past to figure out what lies ahead? Believe it or not, doing this can also help you prepare for the future of advertising.   Without a doubt, advertising has a rich history of its own and has followed numerous trends over time. Each of […]

Advertising: Where Should You Focus Your Energy?
Is Your Digital Marketing Funnel Helping Or Hurting You?

Is Your Digital Marketing Funnel Helping Or Hurting You?

When was the last time you purchased something online? Odds are you have probably done so pretty recently, which means like the rest of us, you have been sucked in and spit out of someone else’s digital marketing funnel. This also means their funnel worked on you… so wouldn’t you like to have your own […]

Is Your Digital Marketing Funnel Helping Or Hurting You?
Adventures in (Getting Rid of) Clickbait Marketing

Adventures in (Getting Rid of) Clickbait Marketing

Clickbait marketing is a dying trend (thankfully). Teens, millennials, and even the older generations online have become quick to recognize a clickbait headline when they see one. As a society, we are avoiding these annoying titles more than ever before. So I think we can all agree- clickbait marketing needs to be gone for good. […]

Adventures in (Getting Rid of) Clickbait Marketing
8 Powerful Examples of Simplicity in Advertising

8 Powerful Examples of Simplicity in Advertising

As marketers, it’s important for us to use simplicity to bring information to consumers. It may sometimes feel counteractive, but putting less in our ads may actually help us make quicker sales and longer lasting connections with our consumers.

8 Powerful Examples of Simplicity in Advertising