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    What Happened in Marketing This Year + What It Means for 2020

    Seeing as how we're coming around to that time of year again, we thought it might be time to reflect on the year and everything that happened in marketing.

    How To Choose the Perfect Brand Colors For Your Business

    You can’t deny it… Color plays an enormous role in the buyer decision process.   In tandem with copy and website design, color can actually help you draw in consumers and persuade them to take...

    The 7 Functions of Advertising: Brought to You by Coca-Cola

    This week, we’re going old school.   We’re bringing you a perfect example of successful advertising, straight from an old school textbook, to guide you through your brand journey and make the most of your...

    Conversational Marketing: A Requirement in the Digital Age

    It doesn’t take a genius to realize how much our everyday life has changed in the last few decades.   Want to watch a movie? Not too long ago, that meant driving to the nearest...

    The Fundamental Responsibility of a Content Creator

    Who holds the most power in a company?   Nope, not the CEO. Or the manager. It’s the content creators!   As a content creator you have the power to persuade, influence, and create emotion...

    The Top 5 Social Media Analytics Tools of 2019

    Wouldn’t it be nice if all of the content you created was always successful in bringing in the prospects you need each month?   Yeah, that would be great.   Unfortunately, that’s not possible! But you...